- 2021/08/10
- 1786
- 18
Digital transformation has become a prerequisite for companies in the face of the upcoming digital economy. The fundamental spirit of digital transformation lies in the creation of innovative value for the customer via the changing of business models and organizational operations, and the pursuit of optimized investment strategies for digital technology tools according to each company’s needs. This encompasses the transformation of five aspects of the business: production/operation, organization, marketing, experience and networks. There are specific paths most suited to the transformation of companies of different sizes. Micro and small businesses with less than nine people should use existing platforms and seek to directly contact customers. Medium-sized companies should leverage external resources for innovation and strive for transformation with differentiated value within the next three to ..